A Digital Marketing Audit is a full-scale audit conducted to see how your brand, product or services are showing up in Google.
This can be used to analyse your existing Google Ranking performance as well as identify opportunities for growth on Google by analysing the
Competition and windows to target high ranking, low competition keywords.
Brand Positioning on Google is a major component of the Marketing Audit. The analysis of your competition and keywords will identify how end-users discover your brand. An in-depth look at the strength of your brand against others will determine your uniqueness and ability to convert website visitors into potential clients. A deep dive into your brand and business model to make recommendations based on your current industry to ensure you are not underselling your value proposition - this means looking at your pricing strategies and comparing these to the industry standards, along with determining your unique selling points.
Know your target keywords that will attract the relevant website traffic and lead to an increase in online activity.
Understand your brand is positioned online, ranking, share of voice, and engagement rates combined with your customer journey
to identify the gaps for improvement.
Discover how your brand pairs up with your competitors online and discover new opportunities for ranking on Google.
We will outline content, keywords, and Local SEO opportunities to implement in your Digital Marketing Strategy.
The Digital Marketing Audit will identify gaps in your SEO performance that need to be addressed. This includes your Branding Kit, Website Content, i.e. Blog Articles, Strategic Landing Page Copywriting, SEO Metadata, Visibility, Website Traffic, and End-User Engagement. An in-depth Google Ranking Audit provides you with the research you need to devise an informed Organic Marketing Strategy for growing your business online.
The Digital Marketing Audit is included with our Professional Website Build. This is required before creating a Google Strategy for Organic Marketing. Talk to our team if you would like to know the best way to get started and outrank your competitors.
I love Ranking Australia!!... I am so impressed with their resourcefulness and expertise, and always going the extra mile to help me get up and running – I love my website! I have established a client base now and I have had fantastic results with the automation and setting up my products online. Highly recommended...
Katrina gave us valuable information into how to improve our website SEO, great insights into Google Adwords, plus tips and tricks with
Canva, Instagram and so much more. It is definitely worth your while contacting Ranking Australia if you want to take your business to the
next level!
My business has been using Ranking Australia for over a year and I couldn't be more happier than using Katrina and her team.. Katrina
listens to what I would like to have happen and interprets the information to get me the best results. This women knows her stuff!
Website Audit - 1 URL
Google Business Profile
Choose up to 5 URLs
Google Business Profile
1 x Social Channel
Choose up to 10 URLs
Google Business Profile
3 x Social Channels
Choose up to 20 URLs
Google Business Profile
4x Social Channels
Choose 30 Pages (can include up to 50 Product URLs)
Google Business Profile Analysis
5x Social Channels
This includes - Brand Visibility, Website, Social, Paid Ads Reviews & Performance Analysis, Paid Vs Organic Breakdown, 20x Pages OR Products SEO Metadata Restructured.
This is the perfect starter program to get access to Google Local SEO services for your website and helping you get found on Google. We work with you and your team to help you and your business grow.
